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Connect the Google Business Profile MCP server to your AI agent Open source, MIT, on npm. Setup instructions for Claude, Cursor and Codex are in the repository; adoption questions — Telegram. GitHub repository Telegram

Google Business Profile: Update a location — MCP tool

Google Business Profile MCP tool: Updates fields of a location (PATCH with a required updateMask — only masked fields change).

Technical name: update_location

What task it solves

I want to update a location.

Updates fields of a location (PATCH with a required updateMask — only masked fields change).

When to use it

Use this capability when you need “Update a location” without doing the same work manually in the Google Business Profile interface. It runs only when an AI client calls it.

What to provide

  • locationId — required. Location id — bare "123", "locations/123" or "accounts/1/locations/123" all work.
  • updateMask — required. Comma-separated FieldMask of the fields to overwrite, e.g. "title,phoneNumbers.primaryPhone".
  • location — required. Location object with the new field values (only fields named in updateMask are applied).
  • validateOnly — optional. If true, validate the update without applying it.

What it returns

Returns the updated Location.

What changes in Google Business Profile

The tool changes real Google Business Profile data as described above. The server does not promise an automatic rollback.

Example request

Update a location in Google Business Profile. Ask for any required identifiers that are missing.

Errors and limitations

Pass the new values in location, e.g. {"title": "New name"} with updateMask "title". Set validateOnly to check the change without applying it. Note: every profile has a hard cap of 10 edits per minute (not raisable) — batch your changes into one call where possible.

Access also depends on token permissions, quotas, and upstream API limits.

Related MCP tools

Technical details